Sustainable Growth, Seemlessly Delivered.
Strategic email marketing that fuels impact and drives revenue for sustainable brands — without the pushy sales tactics.
We help mission-driven brands turn email into their most powerful, profitable marketing channel — without compromising their values.
AS TRUSTED BY CLIENTS LIKE
With over 12 years in CRM and data-driven, lifecycle email marketing strategy, I’ve worked with globally recognised brands like PADI and White Stuff, bringing that same strategic insight to growing sustainable, impact-driven brands.
Whether you're a founder of a small-but-mighty impact-driven brand, or leading a global team with sustainability at the heart, you're in expert hands.
Hi, I’m Sarah!
Owner & Lead Email Marketing Strategist at Tierra Marketing Co.
As the current Global Growth & Email Marketing CRM Program Manager for PADI, I lead email strategy for one of the world’s most recognised sustainable travel brands. Now, I bring that same high-level support to conscious businesses ready to grow.
With over 12 years of experience in CRM, customer journeys, and data-driven strategy, I help sustainable brands transform their email marketing from a “should-do” into a sustainable growth engine. Whether you’re a small-but-mighty team or a growing eCommerce brand, I meet you where you are — bringing intentional, aligned strategy that supports your business goals and your brand mission.
CREATE CONNECTION + MAKE A LASTING IMPRESSION
Your Partner in Sustainable Growth through Strategic, Value-Driven Email Marketing
Values-First, Always
We build systems rooted in ethical marketing, sustainability, and community.
Data-Backed Strategy That Works
You’ll get expert segmentation, optimized automations, and clear performance reports to guide decisions and boost ROI.Done-With-You Support
You don’t need to be an email marketing expert — that’s what I’m here for. I’ll walk with you through the process with clarity, collaboration, and a strategy that feels aligned from the start.
CHECK OUT SOME RECENT CLIENT RESULTS
+21.4%
Website sessions from email YoY
+49%
YoY transactions generated by optimised abandoned browse comms
+69%
Opt ins from strategic lead magnets during pre-season period
+19.4%
Revenue YoY through improved messaging relevance driving improved conversion
What Types of Impact-Driven
Brands Do We Work With?
Slow travel
Sustainable eCommerce brands
Mission-Driven Membership Communities
Eco-conscious hospitality businesses
Regenerative Businesses
Conscious Online Course Creators
“Sarah is a powerhouse. She approaches email with a strategic mind, and creates dynamic formats that we can duplicate for future efforts.”
Ana Vigo - Sr. Manager, CRM & Brand Loyalty, PADI
CONSIDERING HIRING US?
Let’s Grow Your Brand’s Impact (and Revenue)
Through Intentional, Values-Driven Email Marketing.
We’ll walk with you through each phase of the process — from deep-dive audits to intentional strategy to hands-on implementation — crafting an email marketing system that feels like your brand, speaks to your audience, and drives meaningful growth.
The result? A sustainable, ethical, and data-backed email marketing strategy that nurtures loyal communities and increases conversions — without the overwhelm or pressure tactics.
I’ll take email marketing completely off your plate so you can stay in your zone of genius.
CONNECTION IS AN ART, NOT A TACTIC ~
CONNECTION IS AN ART, NOT A TACTIC ~
Get The Email Growth Blueprint
This strategic guide reveals the 3 proven shifts that conscious businesses use to transform their email lists from "nice to have" into reliable revenue engines – all while staying true to their values.
Join the mailing list and get this guide - perfect for growing businesses ready to take their email marketing to the next level without compromising their authentic approach.
By building businesses consciously and with purpose, we can change the world
Let’s turn your email list into a high-performing revenue channel.