Strategic Done-for-You Email Marketing for Impact-Driven Brands

We specialise in crafting intentional and impactful email marketing systems that drive revenue and reflect your mission.

It’s email marketing that not only feels aligned with your values but actually performs.

AS TRUSTED BY

With over 12 years in CRM and data-driven, lifecycle email marketing strategy, I’ve worked with globally recognised brands like PADI and White Stuff, bringing that same strategic insight to growing sustainable, impact-driven brands.

Whether you're a founder of a small-but-mighty impact-driven brand, or leading a global team with sustainability at the heart, you're in expert hands.

Our Email Marketing Packages

The Conscious Conversion Package

For small- to mid-sized brands ready to take Email to the next level

You’ve grown too much to keep treating email like an afterthought. This package is designed for small- to mid-size growing sustainable brands who are ready to take email seriously — without feeling overwhelming or salesy.

If you’ve got a list (or are slowly building one), a few automations running in the background, and emails going out here and there — but you know deep down there’s so much more potential — this is for you.

We’ll create a personalised, values-aligned, revenue-focused email marketing system that connects with your audience and converts customers on autopilot.

Investment: €3,500/month, minimum 3 months

This Package Includes:

  • Full audit of your email strategy & CRM database

  • Email list health check, segmentation recommendations & deliverability optimisation

  • Email opt in review and enhancements across key touchpoints

  • Strategic customer journey mapping + identification of new opportunities

  • Setup or optimisation of key automations (e.g., welcome, nurture, post-purchase, re-engagement)

  • Full test + learn plan of email journeys

  • Email template creation that can be repurposed across multiple campaigns

  • Analytics, reporting & optimisation

    • Monthly & quarterly performance reports

    • Data-driven insights & ongoing refinement

    • Quarterly deep-dive strategy session (for long-term clients)

  • Bi-monthly strategy calls

The Global Growth Partner Package

Full service, high-touch retainer for brands with big email needs.

This high-tier package is perfect for growing brands with an expanding product line, multiple customer segments, or global audiences. You’re running regular campaigns, but need an expert partner to own the strategy, execution, segmentation, and performance reporting—end-to-end.

This is the package I offer to global brands like PADI, where I serve as their Global Growth & Email Marketing Specialist.

You’ll have a dedicated strategist managing your full email ecosystem—so you can scale your impact and revenue without scaling your stress.

Investment: Custom monthly retainer starting at €6,000/month

This Package Includes:

Everything from The Conscious Conversion Package, plus

  • Email benchmarking vs your competitors

  • Weekly strategic planning

  • Campaign calendar management across multiple audiences & goals

  • Advanced segmentation, audience insights & performance tracking

  • Setup & optimisation of complex automated journeys across the full customer lifecycle

  • Copy, design coordination & project management with your team

  • Performance reporting across all campaigns & journeys

  • Ongoing optimization & testing to improve engagement, retention, and revenue

  • Direct collaboration with your in-house team & marketing stakeholders

  • Personalised, data-driven content calendar aligned with your marketing goals

  • Communication strategy for campaigns, promos & storytelling

Feedback on Our Impact to Businesses

  • “Sarah is really hands-on in planning, reviewing and optimising CRM communications that improve our engagement and drives conversions. She really got stuck into the data, tools and reporting, and I trusted her fully to plan a data-driven email strategy that was aligned with our brand mission and it delivered amazing results!”

    - Natalie Smith, Senior Customer Strategist at White Stuff

  • Claire Neillands - review of succesful email marketing strategy provided

    "Sarah is great to work with and is really proactive. She built strong relationships with our external partners and internal stakeholders listening to their needs, ensuring she delivered a data-driven email (and direct marketing!) strategy that improved our engagement and drove conversions."

    - Claire Neillands, Head of CRM & Customer PLanning at White Stuff

  • “Sarah is an expert at identifying key retention solutions that worked for us and built customer journeys that kept our audience engaged and loyal. She not only considers the 360 customer journey from an omnichannel perspective, but approaches every touchpoint with strategic solutions that drive lead acquisition, retention and revenue growth.”

    - Ana Vigo, Sr. Manager of CRM & Brand Loyalty at PADI

  • "Sarah continually comes up with initiatives and creative ways to capture new leads and drive traffic to our website - in a way that feels authentic to our brand mission and ties back to our business goals. She prioritizes fresh and sustainable ways to optimise and scale our brand in a focused, intuitive way that really celebrates our content."

    - Cate Brust, CRM Marketing Specialist at PADI

CONSIDERING HIRING US?

Let’s Grow Your Brand’s Impact (and Revenue)
Through Intentional, Values-Driven Email Marketing.

We’ll walk with you through each phase of the process — from deep-dive audits to intentional strategy to hands-on implementation — crafting an email marketing system that feels like your brand, speaks to your audience, and drives meaningful growth.

The result? A sustainable, ethical, and data-backed email marketing strategy that nurtures loyal communities and increases conversions — without the overwhelm or pressure tactics.

I’ll take email marketing completely off your plate so you can stay in your zone of genius.